Archive for the ‘Internet’ Category
Sunday, October 12th, 2008 |
Complete Guide To Google Analytics
Things change so quickly on the web. When I started working at software firm Urchin in 1996, web analytics was a niche product, important to (and understood by) perhaps a handful of people at an organisation.
Google Extends AdSense To Online Games
Google Inc on Wednesday launched technology to insert advertisements into online video games and boost revenue from the booming gaming sector. The software, called AdSense for Games, is in beta testing and allows video, image or text…
13 Great Firefox Extensions for Web Professionals
Short introduction to 13 Firefox extensions for web developers or SEO professionals.
Search Engine Optimization (SEO) Made Easy
Lifehacker’s bi-monthly “Getting To Done” column covers SEO on how and why it’s important in the web publishing arena.
Make the Perfect Structure for a Site
How to build a useful sitemap, determine an SEO friendly permanent link structure, and code the server-side of a site for an accessible and user-friendly site. Diagrams included.
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Sunday, October 12th, 2008 |
Jay Gaulard writes for a wide selection of websites on various topics. He is a veteran of the internet and has come to be respected in his many areas of expertise. This article was written on behalf of Okashun, a popular event calendar website.
Online Calendars: What are They?
These are just like any ordinary print calendars or diaries except that they are accessed online. Online calendars need web-enabled devices to be accessed, and they can also be shared with others, which is another great feature. There are now lots of online calendars to choose from. Of course, the one you decide on will be guided by your needs.
Some great features of online calendars include:
o Multiple views: You can adjust how the calendar is displayed to suit your tastes. Therefore it can display daily, weekly or monthly events.
o Online calendars can be integrated with other e-mail or e-mail-related programs, such as Outlook, Gmail and Yahoo mail.
o Once you have a web-enabled device you can have and share online calendars. That means if you use a Blackberry or any other PDA you can take advantage of the features of web-based calendars.
As to be expected, some web calendars are more advanced than others depending on the technology used. Advanced online calendars allow for viewing of events and appointments. They also enable users to add attachments if needed. Others allow users to determine which events are private (can be viewed only by specified people) and which are public. Listing recurring events is also possible so that there is no need to keep entering monthly meetings. Once the calendar is set up to keep repeating a particular event, it will do so until the feature is disabled.
Why Should I Use an Online Calendar?
There are many benefits associated with using online calendars. In today’s fast-paced world, one major benefit is that they enable the sharing of calendars among associates. Online calendars are accessible anywhere as long as there is Internet available. With so many global offices, they bring everyone closer together. Online calendars are also great for posting company information and events so that everyone can see it. These handy widgets mean no more missed meetings, events and appointments.
Online calendars are not just useful for work or work-related activities and appointment planning. They are just as handy for families and friends so that you can know who is on vacation and when. They can be used to send invitations and reminders to people in your address book. Some online calendars allow recipients to respond to your invitations without having to open an account with the calendar host.
Best of all, there are lots of online calendars available and most of them are free. Some popular providers of full-service calendars are Google, Yahoo, iCalendar and vCalendar. Deciding on which one is best for your needs is easy. There are lots of reviews online that discuss the features of the more popular ones and outlining their pros and cons.
With an online calendar, you will never have to miss a date or appointment ever again. At least, you won’t as long as you can connect to the Internet. Finally, with time being a scarce commodity for most people, online calendars also offer great time management benefits.
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Tuesday, September 30th, 2008 |
Jay Gaulard writes for a wide selection of websites on various topics. He is a veteran of the internet and has come to be respected in his many areas of expertise. This article was written on behalf of WebLeeg, a popular free classifieds website.
How to Use Free Online Classified Ads to Sell Just About Anything
Every day, more of our interactions seem to move online. In most cases, this allows us to communicate quicker and more effectively than other types of communication. Online classified ads have become a hugely popular way to get in touch with other people.
Whether you’re selling, buying, trading or just informing, using a free online classified ad is convenient and easy. In most cases it takes only a few minutes to get your ad written and posted. Since it’s free, you can post multiple ads without worrying about the word count driving up your price.
Online classifieds will put you in contact with someone in the same town or people on the other side of the planet. If you’re looking for a used lawnmower to pick up tomorrow or a one-of-a-kind piece of art several states away, free online classified ads get you in touch with the right person.
Most online classified sites have many categories, making it easy to post your ad in just the right place. Having many categories also means that you can find what you’re looking for easily and without having to dig through a lot of irrelevant ads.
Free online classifieds aren’t just for buying and selling between two private parties. They’re also an incredibly useful way to market a business online.
If you own a business or belong to online affiliate programs, free online classifieds are a great way to promote your product without spending a penny. You can advertise pretty much any product or service to people in your local area or anywhere else in the world. You can target one market specifically or make your message available to everyone.
In addition to being free, online classifieds are useful for diversifying your customer base and reaching a new audience. If you have primarily marketed through other methods like television or radio advertisements, you have a very limited potential audience. Online classified ads could potentially reach every single person with Internet access. The best estimates say that’s over 1.4 billion people worldwide.
Although the chances of all 1.4 billion people with Internet access viewing your ad are slim, the potential exposure is staggering. Imagine reaching hundreds of thousands of people with your ad without paying for it.
Even people who aren’t selling anything find that free online classifieds are a wonderful way to reach people. Just about anything can be publicized with free online classifieds. Things like upcoming events, volunteer groups and job ads frequently have their own categories on classified ads websites.
In an age where we conduct a large portion of our personal and business communication online, advertising has to take new forms to adapt. Online classified ads have grown from small local message boards to vast international networks. No matter what you want to get the word out about, using free online classifieds can help you do it even if you have no advertising budget at all.
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Posted in Advertising, Classifieds, Internet | No Comments »
Thursday, September 25th, 2008 |
This is a follow up post to my “Sudden Drop In Google Ranking” post.
This morning, I checked the ranking of the website in question. To my surprise, the site had again ranked number 4 in the Google Search Engine Results. This was most definitely good news. In fact, all key phrases now ranked on page one of the Google SERPs.
I can only hope this persists. So, what did we do? Here is a short list:
- Noticed the website had dropped in Google ranking.
- Took a unique phrase from the website homepage and searched Google using quotes, “like this.”
- Found a direct copy of the website and discovered it had been “Proxy Hijacked.”
- Found IP address of website that Proxy Hijacked our website and blocked it using the .htaccess file.
- Submitted a “Reconsideration Request” to Google.
After about a week and a half, our website had regained its ranking in Google.
I read a long article about Proxy Hijacking and it mentioned that Google had fixed the problem. If this was the case with my friend’s website, this certainly isn’t true. While I can not be totally sure Proxy Hijacking caused this case of Google ranking loss, the facts seem to lead down this path.
What is my advice to you? Check either Google or Copyscape once a month to see if someone has taken text or Proxy Hijacked your website.
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Posted in Internet, SEO, Websites | 1 Comment »
Sunday, September 21st, 2008 |
I have often wondered if there is some grand resource out there for those of us who are interested in internet traffic trends by industry. It would also be helpful if this data were returned to me chronologically. Daily would be ideal.
If you run your own websites as part, or all, of your business, internet traffic trends are of great concern to you. Some days, your websites seem to be over performing. This is great and it’s very easy to get used to. The entrepreneurial spirit in you goes into hyper-drive. Well, what goes up, must come down. The only problem is, on the internet, there are way too many variables that dictate website success to ignore any “downturn” in website performance. If there was just a way to gauge whether it’s the industry as a whole that has taken a downturn or if it’s just your one website.
Personally, I have seen rather predictable ups and downs in traffic. I remember back over the Summer, during the holidays. On July fourth, web traffic was anemic, only to have an upswing shortly thereafter. I suppose you could just let your website be and hope for the best, but any business owner worth his/her salt isn’t going to sit idly by and watch outside forces play such a strong role.
I think the type of information I am talking about is available over at ComScore, but I believe you must pay for that. I suppose I could trot over to Alexa and type in one of my competitor’s URLs to see how their traffic has fared during the past few weeks, but Alexa’s website traffic stats are notoriously unreliable. They are built upon the Alexa toolbar, which is geared much more towards some groups of internet users, rather than others. Let’s just say that computer geeks gravitate towards the Alexa toolbar, but soccer moms don’t. Tech website traffic is going to look a heck of a lot higher than pottery websites. There may some value in the site across industries though, since those Alexa toolbar people would visit various types of similar websites.
I will continue to look for an answer to this little issue I am having, but in the meantime, if you know of any industry based traffic trend sources, please post a comment.
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